I am a Communication Designer based in Melbourne, Australia. I have over ten years of experience working both corporate in-house and as a freelancer designer.
I am multi-disciplined across graphics, digital, animation, web, photography, publication and UX/UI.
I am driven by design thinking to create a solution to solve an unmet need through the lens of communication.
As a Communication Designer, gathering customer insights through research by testing the idea until finding what will work best for the customer is important.
I started in a corporate environment as an in-house Innovation Designer. I did user-research interviews, learn about UX and UI methods, use Lean Start-up Methodology, rapid prototyping and analytics to test ideas through multiple iterations. Being open to failing fast when pivoting or iterating an idea, I learn to measure the impact the idea has for the business. Ultimately, solving problems with the user is at the heart of all my design work.
Read Creative Outcomes
Informed by user research and customer insights, I draw upon my creative side to visualise a tangible outcome.
I am across a wide range of print and digital executions ranging from print and digital mediums, animations, brand + identity, UX/UI, illustrations, photography, prototyping, publication, sketching, website design and development.
See ServicesWatch ShowreelsWatch a snapshot of designs I have created for people and their organisations
